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How to Choose Best Image Format for Your HubSpot Website

Written by Team | Feb 21, 2023 5:49:00 PM

How long do your HubSpot developers take to decide the image format for the images? Or do they not even care because there are so many to choose from? There’s SVG, PNG, JPG or JPEG, WEBP, and GIF.

HubSpot developers must consider three things while choosing the right image format.

Image Size – Crucial property to keep the website pages speedy, directly affecting user retention and Google ranking. Dimensional size is also essential. If an image of 500 x 250 pixels is required, then this actual size should be uploaded instead of an increased size.

Display Quality – The quality of the image must be crystal clear, along with its reduced size.

Compression Level – If the need arises to compress the image even more without deteriorating the quality, they must be able to do that too.  

Difference between SVG, PNG, JPEG, and WebP

Graphics are essential for any website. They can make a website look more professional and can also be used to create exciting and engaging content.

Web graphics have different file formats, each with advantages and disadvantages. This article will discuss the different file formats used for graphics and their advantages and disadvantages. We will also discuss the advantages and disadvantages of SVG, PNG, JPEG, and WebP. So, if you want to create high-quality graphics for your website, read on!

What are the differences between SVG, PNG, JPEG, and WebP?

SVG, PNG, JPEG, and WebP are all file formats used to create images for webpages. They all have different advantages and disadvantages, so it's essential to understand their differences before choosing which one to use.

SVG is a vector format, meaning the images are Scalable Vector Graphics. This means that they can be enlarged without losing quality.

PNG is a bitmap format, meaning the image is a series of pixels.

JPEG is a lossy format, which means that some of the information in the image will be lost during compression.

WebP is a lossless and lossy format, so you can choose whichever compression you want.

JPEG vs. PNG: JPEG is better for smaller images that don't need the highest quality. PNG is better for larger images that need to be saved with high quality.

SVG vs. PNG: SVG is better for images that need to be scaled up without losing quality. PNG is better for images that need to be scaled down without losing quality.

WebP vs. JPEG: WebP is better for images that need to be compressed for storage or transmission. JPEG is better for images that need to be uncompressed for high quality.

Which format is better?

SVG: Zoom in any JPEG or PNG image; after a particular zoom level, they will get pixilated because they are confined to specific dimensions, whereas SVG works on dots, lines, shapes, and their relative position to each other. So, you can use zoom in any SVG image without losing the quality of the image. It is a vector graphic format that allows for precise control over the shape and size of graphics. This is great for creating graphics that will be used in web pages, for example, logos or icons.

PNG: PNG stands for Portable Network graphics. It is a 24-bitmap image format that uses lossless image compression. That’s why they have large file sizes. PNG files also support transparency. You can upload any shape on your website because the background will be removed. They are popular for images used in web pages or applications that must be displayed on various devices.

JPEG: JPEG stands for Joint Photographic Experts Group. It is a 24-bitmap image format that is popular for images that will be used for print. They do have smaller image file sizes. You will lose some quality and size whenever you work on a JPEGimage. You should save your JPEG’s original copy in another location.

WebP: WebP is a new image format that uses an intra-frame to encode an image. It can use lossy and lossless compression, and you can have transparent webp and animated WebP. Webp images have better quality than JPEG and PNG, making them a good choice for images used in web pages or applications that need to be displayed on a wide range of devices.

But, developers don’t use it much because Mozilla Firefox doesn’t support WebP images, maybe because Google develops WebP image file format.

Which format is better for specific purposes depends on the specific needs of the graphic.

Which format is best for large images?

  • SVG can be scaled up or down without losing quality.
  • PNG can only be scaled up so much that the quality will degrade.
  • JPEG pixels are compressed together, and the quality is reduced.
  • WebP can be compressed further than JPEG, but the quality is reduced.

Which format is best for images on the web?

JPEG is the most popular format because it is widely supported and has good quality. However, JPEGs can be a little bit slow to load, and they can sometimes be noisy.

PNG is a better alternative to JPEG because it's faster to load, has a higher quality, and is supported by most browsers. However, PNGs can be more expensive to produce.

SVG is a great option for high-resolution images because its resolution is higher than PNG and JPEG, which can be used in web and print applications. However, SVG files can be relatively large and take a long time to load.

What are the benefits of using SVG, PNG, JPEG, and WebP?

SVG: SVG uses code to create a graphic instead of pixels. This means your images will be much more accurate and professional.

PNG: PNG is commonly used to create images that are smaller in size and faster to load.

JPEG: JPEG is most commonly used to create smaller images but may not look as good as PNG or SVG.

WebP: WebP is a new image format that is more powerful than JPEG, PNG, and SVG. It can compress images much better and has better quality than JPEG. But not all browsers support WebP.

Conclusion

There is a lot of debate on which file format to use for graphics on the web. Is it SVG or PNG or JPEG or WebP.

  • SVG makes it easy to create scalable graphics with a lot of detail.
  • PNG is a widely used graphics format that is simple to use and is lossless. This means that the graphics will always be the same size, regardless of how many times they are downloaded.
  • JPEG is a bit more complicated than PNG and cannot achieve transparency.
  • WebP is a new image format that is more efficient than JPEG and PNG.

We know that image formats can be confusing, so we wanted to make things as simple as possible. We explained the difference between SVG, PNG, JPEG, and WebP. We hope that this post helped you understand image formats a little better and that you will be able to choose the right format for the job. Thanks for reading!

You can always schedule a meeting with us to discuss how to improve your website. We work on minute details that impact your website’s performance.