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Zafar Ahmed

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Zafar brings more than 12 years of digital strategy, account based marketing, marketing automation, growth marketing, production and sales experience.

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Tejas Panchal

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Saad Aftab

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HubSpot CMS Developer

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Mayur Jayani

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Bao Cheng's

Hubspot Developer

I am a Hubspot Certified Developer, having 7+ experience in Website Implementation, Theme Customization, API Integration, Workflows, Custom work (Hubl, Hubdb). I am an Expert in designing, jQuery, API Integration, HTML/CSS, Hubspot Technical SEO.

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An email alias is an alternative email address you can add to your HubSpot account to redirect incoming emails to the original email address. It is a virtual email address that does not have its own mailbox or storage space and sends incoming emails to the original email address.

HubSpot users use email aliases to organize emails, manage spam, and separate personal and work emails. They can also be used to create multiple email addresses for different purposes without creating multiple email accounts.

Here are some benefits of using an alias email

1. Increased Privacy: HubSpot users can separate their personal and professional communications with an alias email. They can use the alias email for all their professional communications and keep their personal email separate.

2. Protection Against Spam: When HubSpot users use an alias email, they can keep their primary email address private and avoid unwanted spam emails.

3. Easy to Manage: An alias email lets users keep track of all their correspondence in one place. They can easily manage their emails and stay organized.

4. Flexibility: With an alias email, HubSpot users can easily change their email addresses without losing their contacts or emails. They can create multiple aliases for different purposes and switch between them as needed.

5. Professional Image: Using an alias email with your professional name can help you build a professional image. It also lets you keep your personal and professional life separate.

6. Better Control: An alias email gives users better control over their online presence. They can use different aliases for social media platforms and online services to manage their online identity more effectively.

Tips for Using Alias Email Effectively

1. Use a professional or memorable name for your alias email that reflects your brand or purpose.

2. Keep your alias email address private and only share it with select individuals or on specific platforms.

3. Use your alias email to keep your inbox organized by creating filters and automatic forwarding rules.

4. Use your alias email for specific purposes, such as signing up for newsletters, making online purchases, or registering for online accounts.

5. Avoid using your alias email for important communication or personal information sharing, as it may need to be more secure and reliable than your primary email.

6. Consider using a unique password for your alias email account to ensure security.

7. Monitor your alias email regularly, as it may receive important information you don't want to miss.

8. Be mindful of any negative impacts or consequences of using an alias email, such as confusion with contacts or messages being marked as spam.

Add Email Alias in HubSpot

Adding an email alias in HubSpot is easy.

You will see the settings icon on the top bar on your HubSpot dashboard. Click on the settings icon.


Then, from the left sidebar, click on General.


Then, click on the Email tab; below that, you will see the option to add email alias, click on it.


A dialog box will appear to put your email alias.


Suppose you need help deciding what email alias you should choose or want a common memorable one for all your company representatives, contact us. We can help you with that because some characters are unacceptable in an email address. So, you will need help getting your email alias accepted.

Plus, it might be hard for some HubSpot users to set up rules for email forwarding. AvantaHub is there to help you.